# Wuzzon

**Locatie:** Amsterdam · **Team:** 8 · **Opgericht:** 2007 · **Bijgewerkt:** 26 september 2026

> Dit profiel is samengesteld uit publieke bronnen, niet door het bureau zelf.

## Pitch

Wuzzon is een Amsterdams bureau voor app-marketing: campagnes en app store optimalisatie met betaling op basis van resultaat.

## Wat dit bureau doet

Wuzzon werkt sinds 2007 vanuit Amsterdam aan app-marketing, met cases als de groeistrategie voor Sans (37% meer app-omzet) en het verhogen van de levenslange klantwaarde van de Poopie-app met 275%. Ook voor apps van My Way, Infoplaza en Fishbrain heeft het bureau aan zichtbaarheid en groei gewerkt. De kern van het werk is performance-based: campagnes voor app-installs en leadgeneratie via kanalen als e-mail, mobiel, affiliate, social, display en gaming, aangevuld met app store optimalisatie. Facturering gebeurt op basis van clicks, leads, calls, installs of sales, niet op vaste bureau-uren. Daarnaast schrijft Wuzzon regelmatig over digital analytics, paid media en strategie, wat aansluit bij de focus op meetbare resultaten in plaats van losse creatieve uitingen.

## Diensten

### App install campagnes

Campagnes gericht op het werven van app-downloads, betaald per install.

### App Store Optimalisatie (ASO)

Optimalisatie van app store vindbaarheid en performance voor meer organische installs.

### Leadgeneratie

Campagnes voor leads, terugbelverzoeken en registraties, afgerekend per resultaat.

### Multi-channel traffic

Gerichte traffic via e-mail, mobiel, affiliate, social, display en gaming.

### Digital analytics & strategie

Meten en bijsturen van campagnes op basis van data, conversie en ROI.

## Bronnen

- https://wuzzon.com/

## Doelgroep

- Retail & consumer

## Cultural-fit-profiel

| As | Score |
| --- | --- |
| data-driven ↔ creatief | +0,00 |
| specialist ↔ full-service | +0,30 |
| hands-on ↔ orchestrator | +0,30 |

Automatisch afgeleid uit publieke bronnen: website, LinkedIn, cases en bedrijfsgegevens. Niet door het bureau ingevuld. Klopt er iets niet, dan kan het bureau via het dashboard een correctie aanvragen.

## Specialismen

- Paid media
- Paid search (SEA)
- Paid social
- Growth marketing
- B2B-SaaS marketing

## Cases

### CASE STUDY: How Sans Increased App Revenue by 37% Through a Full Funnel Growth Strategy
*other · 2025*

Wuzzon built a unified data dashboard and acted as strategic connector between Sans, its app developer IMshop, and marketing execution, implementing ASO, multi-channel user acquisition, a Web2App email strategy, and optimized retention/push journeys via OneSignal, resulting in a 37% YoY increase in app revenue and 63% growth in MAU over a six-month partnership.

| KPI | Waarde | Periode |
| --- | --- | --- |
| Growth in App Revenue (YoY) | +37% | 6-month partnership, December revenue vs previous year |
| Growth in Monthly Active Users (MAU) | +63% |  |
| Push notification click-through rate | exceeding 10% |  |

Bron: https://www.marketingburos.nl/api/bureau/wuzzon-321217/source?case=0

### Driving App Growth and Visibility for My Way
*other*

Wuzzon ran an ASO and CRO program for My Way including metadata/keyword optimization, geographic expansion, icon and screenshot A/B testing, and custom product pages, achieving large visibility uplifts on iOS and Google Play, hundreds of new ranked keywords, an 11.4% improvement in app store page conversion, and a 10.5% increase in search downloads over a specific 3-month period.

| KPI | Waarde | Periode |
| --- | --- | --- |
| Visibility score uplift on iOS | +122% |  |
| Visibility score improvement on Google Play | +105% |  |

Bron: https://www.marketingburos.nl/api/bureau/wuzzon-321217/source?case=1

### Skyrocketing App Store Performance and Visibility for Major Weather Apps (Wuzzon & Infoplaza)
*other*

Wuzzon partnered with Infoplaza, the company behind Weeronline and Buienalarm, to build a sustainable growth engine and unlock app store optimization potential for their weather apps, though no specific figures are given on the case studies overview page.

Bron: https://www.marketingburos.nl/api/bureau/wuzzon-321217/source?case=2

### How Wuzzon Increased LTV by 275%: Poopie App (Health & Fitness)
*other*

Wuzzon provided a full-service strategy for the Poopie app to boost app performance and increase customer lifetime value, resulting in a 275% increase in LTV.

| KPI | Waarde | Periode |
| --- | --- | --- |
| Increase in LTV | 275% |  |

Bron: https://www.marketingburos.nl/api/bureau/wuzzon-321217/source?case=3

### Fishbrain – Mobile App Measurement Strategy
*other*

Wuzzon helped Fishbrain, the largest fishing app and community resource for anglers in the U.S., build a mobile app measurement strategy with reliable tracking and smarter ad spend; no specific metrics are stated on the overview page.

Bron: https://www.marketingburos.nl/api/bureau/wuzzon-321217/source?case=4

### Mini Case Studies – Studio Anneloes, Nationale Nederlanden and Virtuagym
*other*

Wuzzon implemented and optimized attribution tracking for Studio Anneloes, educated Nationale Nederlanden on app growth marketing strategies via a workshop on App Marketing Essentials, and improved Virtuagym's app store presence; no specific metrics are given.

Bron: https://www.marketingburos.nl/api/bureau/wuzzon-321217/source?case=5

## Waar ze over schrijven

26 artikelen over Digital analytics, 22 over Paid media, 10 over Strategie.

- [6 elements to A/B test on your app store listing - wuzzon.com](https://wuzzon.com/blog/6-elements-to-a-b-test-on-your-app-store-listing) (15 september 2026)
- [6 elementen om A/B-testen uit te voeren op je app store-vermelding - wuzzon.com](https://wuzzon.com/nl/blog/6-elements-to-a-b-test-on-your-app-store-listing) (15 september 2026)
- [AppsFlyer vs Singular: pricing compared for app marketing - wuzzon.com](https://wuzzon.com/blog/appsflyer-vs-singular-pricing-compared-for-app-marketing) (14 september 2026)
- [AppsFlyer vs Singular: prijsvergelijking voor app-marketing - wuzzon.com](https://wuzzon.com/nl/blog/vergelijking-van-de-prijzen-van-appsflyer-en-singular-voor-app-marketing) (14 september 2026)
- [AppsFlyer vs Singular vs Adjust: which is best for app attribution? - wuzzon.com](https://wuzzon.com/blog/appsflyer-vs-singular-vs-adjust-which-is-best-for-app-attribution) (12 september 2026)

## Bron

Canonical: https://www.marketingburos.nl/bureau/wuzzon-321217
