# Dutch Moving Media Holding

**Locatie:** Hilversum · **Team:** 10 · **Opgericht:** 2012 · **Bijgewerkt:** 24 oktober 2026

> Dit profiel is samengesteld uit publieke bronnen, niet door het bureau zelf.

## Pitch

Dutch Moving Media uit Hilversum bedenkt en voert promotionele activaties uit, van flyercampagnes en sampling tot beursstands en promotiemedewerkers.

## Wat dit bureau doet

Dutch Moving Media is een promotiebureau uit Hilversum, opgericht in 2012. Het bureau bedenkt activatieconcepten voor merken en zet daarna ook de mensen en middelen in om die uit te voeren, onder andere op markten, in winkelstraten en op evenementen. Het werk loopt uiteen van flyercampagnes en festivalpromotie tot activatiespellen en beursstands. Voor de uitvoering werkt het bureau met promotiemedewerkers, hostessen en 'moving billboards'. Cases op de site zijn onder meer Autotrader, SKYY Vodka en SL72 adidas.

## Diensten

### Conceptontwikkeling

Je krijgt een origineel activatieconcept voor je merk of product, van idee tot uitwerking.

### Promotiemedewerkers en hostessen

Mensen voor de vloer bij promoties, beurzen en evenementen om je doelgroep aan te spreken.

### Sampling en flyeren

Producten uitdelen en flyers verspreiden op drukke plekken, in winkelstraten en bij evenementen.

### Beurzen en evenementen

Beursstands, roadshows en festivalpromotie voor merkbeleving op locatie.

### Moving billboards en out-of-home

Mobiele reclamedragers en buitenreclame om je merk zichtbaar te maken in de openbare ruimte.

## Bronnen

- https://ima.global/

## Doelgroep

- Retail & consumer
- Anders

## Cultural-fit-profiel

| As | Score |
| --- | --- |
| data-driven of creatief | -0,20 |
| specialist of full-service | +0,20 |
| hands-on of orchestrator | +0,30 |

Afgeleid door onze software uit de tekst op hun website en hun gegevens bij de KvK. Het bureau vult dit niet zelf in. Klopt het niet, dan kan het bureau bezwaar maken in het dashboard.

## Specialismen

- Branding
- Creatie & design
- Growth marketing

## Cases

### Autotrader
*other*

IMA built the 'It's time for Autotrader' brand platform targeting 25-34 year olds, using a fully AI-driven production approach to launch ambitious video and static content scenarios.

| KPI | Waarde | Periode |
| --- | --- | --- |
| Increase in AI static and video asset production vs. traditional | 67% |  |
| Cost saving vs. traditional production | 58% |  |
| Reduction in production time | 50% |  |

Bron: https://www.marketingburos.nl/api/bureau/dutch-moving-media-holding-bv-566899/source?case=0

### SKYY Vodka
*other*

IMA acted as SKYY Vodka's lead creative, design and experience partner for the Pantone Sundays parties and FRESH FEELS platform in South Africa, delivering sold-out events and a long-term brand relationship.

| KPI | Waarde | Periode |
| --- | --- | --- |
| Events, all sold out | 50+ |  |
| SKYY Vodka Core & Infusions bottles sold | 10s of 1000s |  |
| Relationship duration | 7 year relationship |  |

Bron: https://www.marketingburos.nl/api/bureau/dutch-moving-media-holding-bv-566899/source?case=1

### Oasis
*other*

IMA activated adidas's 'The Band With The 3 Stripes' campaign across four localised retail builds in London, Carnaby, Paris and Manchester, with events hitting sales capacity and strong local media traction.

Bron: https://www.marketingburos.nl/api/bureau/dutch-moving-media-holding-bv-566899/source?case=2

### More than a store
*other*

IMA created a 10,000 sq ft adidas x Aston Villa megastore at Villa Park stadium to mark the club's 150th birthday, redesigning the customer journey to drive sales and repeat visits.

Bron: https://www.marketingburos.nl/api/bureau/dutch-moving-media-holding-bv-566899/source?case=3

### No compromise on quality
*other*

IMA repositioned Harringtons pet food with a bold new tone of voice and campaign across TV, OOH and social to appeal to centre-ground pet owners; results are still in development.

Bron: https://www.marketingburos.nl/api/bureau/dutch-moving-media-holding-bv-566899/source?case=4

### SL72 adidas
*other*

IMA created a global retail toolkit and immersive flagship activations in Paris and London to relaunch the adidas SL72 trainer, including a bespoke pixel-art game to extend engagement.

Bron: https://www.marketingburos.nl/api/bureau/dutch-moving-media-holding-bv-566899/source?case=5

### LFC Store Design
*other*

IMA created a premium Liverpool club-store experience for adidas, drawing on Anfield’s visual identity and balancing the club’s heritage with modern design. The page describes the design outcome but reports no measurable results.

Bron: https://www.marketingburos.nl/api/bureau/dutch-moving-media-holding-bv-566899/source?case=6

### adidas Tennis Barricade
*other*

IMA partnered with Pro Shop NYC to create a retail activation marking the Barricade’s 25th anniversary, using archival imagery and product displays to tell the shoe’s history. The page describes brand and experience impacts but gives no measurable results.

Bron: https://www.marketingburos.nl/api/bureau/dutch-moving-media-holding-bv-566899/source?case=7

### adidas Las Vegas Flagship Opening
*other*

IMA produced VIP and public opening activations for the Las Vegas adidas flagship. The page reports a 167% increase in average sales during the opening period, alongside traffic and media-impression figures.

| KPI | Waarde | Periode |
| --- | --- | --- |
| Inc. in Avg sales benchmark | 167% | opening period |
| Traffic | 4.7K | opening period |
| Total media impressions | 161M | opening period |

Bron: https://www.marketingburos.nl/api/bureau/dutch-moving-media-holding-bv-566899/source?case=8

### It's time for Autotrader: Moments
*other*

IMA developed an AI-driven campaign platform for Autotrader, using human moments to build brand warmth and relevance. The page reports increased asset production, cost savings and reduced production time compared with traditional production.

| KPI | Waarde | Periode |
| --- | --- | --- |
| Increase in AI static and video asset production vs. traditional | 67% |  |
| Cost saving vs. traditional production | 58% |  |
| Reduction production time | 50% |  |

Bron: https://www.marketingburos.nl/api/bureau/dutch-moving-media-holding-bv-566899/source?case=9

### Harringtons - No compromise on quality
*other*

IMA developed a positioning and campaign for Harringtons focused on quality ingredients and honest pricing. The page says results are still in development and awaiting buyability impact.

Bron: https://www.marketingburos.nl/api/bureau/dutch-moving-media-holding-bv-566899/source?case=10

### Benzac Power Patch
*other*

IMA created a social-first campaign for Benzac’s Power Patch products, using creator-led and educational content for teens across social platforms. The page reports UK-market impressions and reach.

| KPI | Waarde | Periode |
| --- | --- | --- |
| Impressions across META, TT & Snap | 108M | UK Market |
| Reach across paid social, YouTube, Hoopla & BLIS | 29.6M | UK Market |

Bron: https://www.marketingburos.nl/api/bureau/dutch-moving-media-holding-bv-566899/source?case=11

### It's time for Autotrader: Comments
*other · 2026*

IMA developed ‘Passing Comments’, a new chapter of Autotrader’s ‘It’s Time for Autotrader’ platform, using everyday opinions and British humour across multiple channels. The page says the campaign launched on 28 September 2026 and is expected to generate 432.6 million impressions and reach 80% of UK 25–44-year-olds over its campaign period; these are stated as expected results.

| KPI | Waarde | Periode |
| --- | --- | --- |
| Expected impressions | 432.6 million | campaign period |
| Expected reach of UK 25–44-year-olds | 80% | campaign period |

Bron: https://www.marketingburos.nl/api/bureau/dutch-moving-media-holding-bv-566899/source?case=12

## Waar ze over schrijven

4 artikelen over Strategie, 3 over Branding, 1 over Content marketing.

- [Winning the Moments That Matter: Bridging Brand and Performance Media Through Category Entry Points](https://ima.global/en/news/winning-the-moments-that-matter-bridging-brand-and-performance-media-through-category-entry-points)
- [(M&S) Why brand health is the ultimate insurance policy](https://ima.global/en/news/mands-why-brand-health-is-the-ultimate-insurance-policy)
- [Buyability with IMA](https://ima.global/en/news/buyability)
- [SEO Vs GEO | IMA](https://ima.global/en/news/seo-vs-geo)

## Bron

Canonical: https://www.marketingburos.nl/bureau/dutch-moving-media-holding-bv-566899