# Clarify

**Bijgewerkt:** 20 oktober 2026

## Feiten

- **KvK-nummer:** 63648938 (KvK)
- **Opgericht:** 2015 (KvK)
- **Team:** 21–50 medewerkers (KvK)
- **Plaats:** Amsterdam (KvK)
- **Provincie:** Noord-Holland (KvK)
- **Cases met klant of resultaat:** 15 (Onze afleiding, uit openbare cases)
- **Website:** https://clarify.nl/ (Openbare bron)
- **Profiel bijgewerkt:** 18-07-2026 (Profielbeheer)

> Dit profiel is samengesteld uit publieke bronnen, niet door het bureau zelf.

## Pitch

Clarify is een Amsterdams bureau voor information design dat complexe informatie vertaalt naar animaties, infographics en interactieve visualisaties.

## Wat dit bureau doet

Clarify werkt sinds 2015 vanuit Amsterdam aan information design. Het bureau maakt van ingewikkelde onderwerpen visuele verhalen, onder meer voor The Ocean Cleanup, E.ON en PostNL \(het brievenbuspakje\). De kern is het maken van explanimations: korte animatievideo's die iets uitleggen of promoten. Daarnaast maakt Clarify infographics en interactieve visualisaties. Ook ondersteunt het bureau organisaties in strategie-, sales- en verandertrajecten met visuele middelen en creatieve workshops.

## Diensten

### Explanimations

Korte animatievideo's die een complexe boodschap uitleggen of promoten.

### Infographics

Visuele overzichten die ingewikkelde informatie helder en aantrekkelijk overbrengen.

### Interactieve visualisaties

Datavisualisaties en interactieve toepassingen die complexe materie begrijpelijk maken.

### Visual consultancy

Visuele middelen en creatieve workshops bij strategie-, sales- en verandertrajecten.

## Bronnen

- https://clarify.nl/

## Cultural-fit-profiel

| As | Score |
| --- | --- |
| data-driven of creatief | -0,20 |
| specialist of full-service | +0,00 |
| hands-on of orchestrator | +0,40 |

Afgeleid door onze software uit de tekst op hun website en hun gegevens bij de KvK. Het bureau vult dit niet zelf in. Klopt het niet, dan kan het bureau bezwaar maken in het dashboard.

## Specialismen

- Content marketing
- Video
- Creatie & design
- B2B-SaaS marketing

## Cases

Deze cases documenteert het bureau zelf. Of het werk goed was, beoordelen wij niet.

### The Ocean Cleanup
Animations and data visualisation contributing to plastic-free rivers and oceans.

Openbare bron: https://www.marketingburos.nl/api/bureau/clarify-bv-636489/source?case=0

### E.ON
*2014*

Clarify created a series of introduction animations for a debate series on energy transition organized by E.ON and FD Intelligence, using a format combining footage and iconic illustrations to clearly present the debate topics.

Openbare bron: https://www.marketingburos.nl/api/bureau/clarify-bv-636489/source?case=1

### Doctor's Orders
*Food, dranken & horeca · 2014*

Clarify collaborated with illustrator Joost Swarte and voice actor Michael Abspoel to create an animation video explaining the story behind Doctor's Orders' snack bars, aligning the style of the bars, website and animation.

Openbare bron: https://www.marketingburos.nl/api/bureau/clarify-bv-636489/source?case=2

### GES 2019
*Overheid & semi-publiek · 2019*

Clarify produced a wide range of multimedia content \(videos, social cards, animated graphics, livestream elements\) for the Global Entrepreneurship Summit 2019, organized by the Dutch Ministry of Foreign Affairs and the US government, to engage both select guests and a broad international entrepreneur audience.

Openbare bron: https://www.marketingburos.nl/api/bureau/clarify-bv-636489/source?case=3

### PostNL: het brievenbuspakje
*2014*

PostNL introduced the 'brievenbuspakje', a small trackable package fitting through a mailbox, allowing delivery regardless of recipient's presence, with tracking notifications for sender and receiver.

Openbare bron: https://www.marketingburos.nl/api/bureau/clarify-bv-636489/source?case=4

### Schiphol Security Lane Concept
*2015*

Clarify developed an explanimation to present Schiphol's new security lane concept to other airports; used in presentations to airport employees within and outside Europe and to inform staff about the new security process.

Openbare bron: https://www.marketingburos.nl/api/bureau/clarify-bv-636489/source?case=5

### Cordaan strategy activation
*Zorg & welzijn*

Clarify co-created a visual strategy activation concept 'Samen kleuren we de toekomst' with Cordaan's strategic core team, developing tools and working formats to engage employees in shaping and spreading the organization's 10-year strategic direction.

Openbare bron: https://www.marketingburos.nl/api/bureau/clarify-bv-636489/source?case=6

### Gemeente Dijk en Waard employer branding
*Overheid & semi-publiek*

Clarify developed a new employer brand and recruitment strategy for the newly merged municipality of Dijk en Waard, based on research into employees and job seekers, including persona development, brand positioning, and a campaign concept \('EN-combinaties'\) translated into a careers website, social media templates and visual materials.

Openbare bron: https://www.marketingburos.nl/api/bureau/clarify-bv-636489/source?case=7

### Evides CO2 Footprint infographic
*2016*

Clarify created an accessible infographic presenting the results of Evides' CO2 footprint measurement to support their climate goal of being climate-neutral by 2025 and to facilitate discussion on reducing CO2 emissions.

Openbare bron: https://www.marketingburos.nl/api/bureau/clarify-bv-636489/source?case=8

### Doctor’s Orders
*Food, dranken & horeca · 2014*

Clarify created an animation in collaboration with illustrator Joost Swarte, keeping it stylistically aligned with the bars and website.

Openbare bron: https://www.marketingburos.nl/api/bureau/clarify-bv-636489/source?case=9

### Cordaan
Clarify worked with Cordaan to develop a visual concept and strategy-activation tools that involved employees in shaping and communicating the organisation’s future strategy.

Openbare bron: https://www.marketingburos.nl/api/bureau/clarify-bv-636489/source?case=10

### Gemeente Dijk en Waard
*Overheid & semi-publiek*

Clarify developed an employer brand and recruitment strategy, including a creative concept, a careers website, social-media templates, and other visual materials.

Openbare bron: https://www.marketingburos.nl/api/bureau/clarify-bv-636489/source?case=11

### Evides CO2 Footprint
*2016*

Clarify created an illustrated infographic summarising Evides’ CO2 footprint report in an accessible visual format.

Openbare bron: https://www.marketingburos.nl/api/bureau/clarify-bv-636489/source?case=12

### Staat van de Uitvoering
*Overheid & semi-publiek*

Clarify provides ongoing visual partnership, including the website, publication design, and materials such as animations, infographics, social-media posts, and event materials.

Openbare bron: https://www.marketingburos.nl/api/bureau/clarify-bv-636489/source?case=13

### Urban Arrow
Clarify developed Urban Arrow’s e-commerce website, including its user experience and visual design, and continues to improve it through an iterative subscription-based approach.

Openbare bron: https://www.marketingburos.nl/api/bureau/clarify-bv-636489/source?case=14

## Waar ze over schrijven

24 artikelen over Creatie & design, 8 over Video, 6 over Branding.

- [Animation Sequence Project](https://clarify.nl/artikelen/animation-sequence-project) (24 november 2025)
- [\[verwijderd\] is onze managing director](https://clarify.nl/artikelen/talitha-is-onze-managing-director) (24 november 2025)
- [Veiligheid Innovatie Competitie](https://clarify.nl/werk/ministerie-van-veiligheid-en-justitie) (24 november 2025)
- [Het beste branding bureau van Nederland? Criteria voor scale-ups, MKB en corporates](https://clarify.nl/artikelen/beste-branding-bureau-van-nederland) (18 november 2025)
- [\[verwijderd\]: The Golden Circle](https://clarify.nl/artikelen/simon-sinek-the-golden-circle) (1 november 2025)

## Bron

Canonical: https://www.marketingburos.nl/bureau/clarify-bv-636489